Thursday, May 16, 2013
By Julie Wiegan
AllSaints, a London based clothing brand, has launched a new film division that will explore music, style and street documentaries. Their first film New Music City, a documentary about the burgeoning Nashville music scene, focuses on the Kings of Leon‘s indie record label Serpents and Snakes.
The documentary features interviews with Kings of Leon discussing the history and inspiration behind their label, and performances from the AllSaints/Serpents and Snakes showcase at this year’s SXSW festival.
The film debuts on AllSaints.com on Tuesday, May 21, 2013, but you can get a glimpse of the film now by watching the video above.