Easy holiday shopping with MasterCard Priceless Gift Finder

Wednesday, December 02, 2009
By Abbey Khan


Shopping for holiday gifts should be fun and stress free, and now it can be thanks to the MasterCard Priceless Gift Finder. Working mom and comedienne Heather McDonald of Chelsea Lately tells us how she’s been using the gift finder and what she’s getting for her family, friends, and famous co-workers. Hopefully, they won’t read this before the holidays, and if they do, they’ll act surprised when they get their gifts.


FUSN: The MasterCard Priceless Gift Finder is completely innovative, how does it work?
HM: It’s great if you have to buy for a child. My boy is seven, I know what he likes but I don’t know what a 16-year-old girl is into. You answer questions that describes their personality and it gives you potential gifts in your price range. They teamed up with Amazon.com so you can get real reviews from real people and decide if you want to get it or not. They also connect with your Facebook friends, so they know you’re on the site shopping for them. I’ve already done a ton of shopping on it and it’s come up with things I would never think of for people I normally just bring a bottle of wine to.

FUSN: Sound easy enough, but it’s also nice to shop at an actual physical location. Do you have any plans to go out to the mall to do any holiday shopping?
HM: If I go to the mall to buy for other people, I end up trying on clothes and buying stuff for myself, but if I’m doing the gift finder, I’m focused on buying for specific people.

FUSN: Without going into too much detail, because we don’t want to ruin the surprise for your loved ones, what have you gotten so far with the gift finder?
HM: I share an office with Guy, who is a regular on the show. For his birthdays and everything, I’ve always gotten him a bottle of wine. So I went on the gift finder, typed in his age and said he was a man, and picked connoisseur and home entertainer that described him. He just moved into a new place, so I clicked on connoisseur and there were these really cool glasses that I’ve never seen, so I turned my computer out and said “What do you think?” He said, “I love them!” so I ordered them for him. For my mother, it gave me a suggestion of a whole series of Hitchcock movies. My mother absolutely loves Hitchcock movies and it would have never occurred to me to get her something like that, she’ll be so excited. Same thing for the teenager, it gave me some unique Twilight options for my niece, otherwise I would have gotten her some pre-set lip gloss makeup thing, like I do every year.


FUSN: What are you getting Chelsea?
HM: She’s really hard to buy for because she has a stylist who gets her all her jewelry, shoes, clothes and purses. So that knocks that out, which is normally what I get for girlfriends. She just moved into a new place. In fact, maybe I’ll get her these glasses or dishes, they’re modern and her place is very modern.

FUSN: What have you gotten her in the past?
HM: I’ve gotten her a necklace which she’s never worn (laughing), and I did get her a pair of shoes last year, which she did wear on the show. Also, what’s great when you get something for someone’s home that fits their style is that they’re going to think of you every time they use it.

To use the the MasterCard Priceless Gift Finder, visit Priceless.com/GiftFinder. Watch the hilarious “not so perfect gift” video recommendations hosted by NFL Star Peyton Manning and actress Alyson Hannigan. For every purchase made with a valid MasterCard at Amazon.com via the Gift Finder, the buyer will receive $10 worth of MP3 downloads from Amazon.com. You can also choose to ship presents directly to the recipient or yourself.

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Deadpan Walking
Deadpan Walking

I used the gift finder too. It works great for suggesting gifts I would have never come up with on my own. You can tell there was some serious thought put into the gift curation.