Check out new Stand Up to Cancer PSA with Jake Gyllenhaal

Tuesday, July 13, 2010
By Tricia Stevens


Stand Up To Cancer (SU2C) and Major League Baseball (MLB) will premiere their new public service announcement starring Jake Gyllenhaal tonight at 8pm EST/5pm PST during the MLB All-Star Game on FOX. The PSA draws parallels between victory in baseball and the triumph of beating cancer through teamwork and collaboration with the message that an end to cancer is now beyond a dream; it is within reach.

After watching the PSA, mark your calendars! SU2C will televise their fundraising event for cancer research live and commercial-free on FOX on September 10th at 8pm EST/7pm CST. ABC, CBS, NBC, VH1, HBO Latino, TV One, G4, Discovery Health, E!, MLB Network, and The Style Network will also broadcast the special.

Katie Couric, Diane Sawyer and Brian Williams, anchors of the CBS, ABC and NBC evening news broadcasts will host the telecast. There will also be live performances by recording artists and film, television and sports stars will present content that provides viewers with insights into cancer.

“Cancer claims one person every minute of every day in the United States– 1500 people every single day,” said film producer and cancer survivor Laura Ziskin, who is also producing the broadcast. “This year it will take the lives of more than half a million people in this country, and almost eight million people worldwide… Cancer is a crisis and we want to convey that ALL Americans can play a role in helping the scientists who are working to end it. We’re delighted that the entertainment community is banding together in such a big way to help us get that word out.”

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